Branding Studio in Exeter for Small Businesses &
Start-Ups

A creative studio in Exeter helping independent and ethical brands stand out with clarity and confidence.

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Who We Are

Moxie Muse Design is a branding and graphic design studio in Exeter, specialising in brand identity design, logo design, packaging, and marketing design for small businesses and start-ups across the UK.

We're not here to follow trends, we're here to build something timeless. With a blend of creativity, strategy, and heart, we help ideas come to life. Every project we take on is an opportunity to learn, grow, and make a meaningful impact. We treat our clients like partners and our work like a craft.

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Branding and graphic designers at Moxie Muse Design Exeter branding studio.

At Moxie Muse Design, we create bold, meaningful brand identities for small businesses, start-ups, and independent makers who want to stand out with intention. We believe that good design should feel personal and meaningful. Our work is guided by strong values, fresh thinking, and a genuine passion for helping small brands grow. As a women-owned studio, we bring a fresh, values-driven perspective to every project, helping you tell your story with clarity, creativity, and confidence.

Based in Exeter and working with clients across the UK, we specialise in modern, strategic design that connects with real people - without the corporate fluff. If you want a brand identity that reflects who you are and what your business believes in, we would love to work with you.

Head to our about page to see who’s behind Moxie Muse Design.

Small Business Focused. Values Driven. Strategy Led.

Our Services

Brand & Identity Packages:

  • A little spark of magic for brands ready to glow.

    A polished identity package that strengthens clarity, cohesion, and visual impact for both new and evolving brands.

    What's Included:

    • Discovery Call - Let's discuss your goals and big dreams.

    • Mood Board + Concept - Your brand's visual "first date."

    • Logo Design + Variations - A flexible logo suite that works everywhere.

    • Colour Palette - A curated colour story with personality.

    • Supporting Font Suggestions - Typography that speaks your language.

    • 2 Revisions - Polishing the magic until it feels just right.

    • Mini Brand Guideline Sheet - Your pocket-sized brand rulebook.

    • Final Packaged Files - Delivered tidy, organised, and ready to shine.

    TIMELINE: 3-4 weeks

    STARTING FROM: £1,100

  • A bigger, bolder boost to level up your identity.

    For brands evolving with intention or launching fresh, this package blends strategy and creativity to deliver a confident, beautifully crafted impact for your identity.

    What's Included:

    • Discovery Call - Understanding your brand's story and growth path.

    • Mini Strategy Call + Presentation - A little clarity, a lot of direction.

    • 2 Concepts + Mood Boards - Two visual worlds to choose from.

    • Logo Design + Variations - A polished, versatile logo system.

    • Font Pairings - Type choices that elevate your personality.

    • Brand Assets + Pattern - Extra design goodness to enrich your identity.

    • Brand Guideline Sheet - The rules that keep your brand looking sharp.

    • Final Packaged Files - Everything organised and ready for rollout.

    TIMELINE: 4-6 weeks

    STARTING FROM: £1,450

  • Where your brand steps out and steals the spotlight.

    For brands levelling up or launching big. Strategic clarity, a bold identity, and a social-ready toolkit designed to make you stand out.

    What's Included:

    • Discovery Call - The deep dive into who you are and where you're headed.

    • Full Brand Strategy + Presentation - Positioning, personality, clarity - the works.

    • 2 Concepts + Mood Board - Two distinct creative routes with serious impact.

    • Logo Design + Variations - A full identity system built for recognition.

    • Font Pairings - Typography that brings your brand voice to life.

    • Brand Assets + Pattern - A rich visual toolkit for every touchpoint.

    • Brand Guideline Sheet + Presentation - Your brand's complete instruction manual.

    • Final Packaged Files - Exported, organised, and ready to roll.

    • Social Media Starter Kit - On-brand templates to make your online presence pop.

    TIMELINE: 6-9 weeks

    STARTING FROM: £2,000

Don't see what you're looking for? View our brand identity packages to view additional branding services.

Print & Digital Services:

  • When your brand needs to show up bold, seamless, and unmistakably you, digital or printed, every touchpoint should feel intentional.

    These services help extend your identity with clarity, creativity, and cohesion.

    What We Offer:

    • Social Media Design - scroll-worthy visuals tailored for every platform (e.g. Instagram posts, TikTok graphics)

    • Business Stationery - polished essentials for everyday orana touchpoints (e.g. business cards, loyalty cards

    • Marketing Materials - eye-catching pieces that communicate with clarity (e.g. flyers, brochures)

    • Large-Format Graphics & Signage - bold, high-impact designs built to stand out at any scale (e.g. posters, event signage)

    • Publication Design - long-form layouts crafted with structure, style and storytelling (e.g. magazines, catalogues)

  • Where first impressions start before the packaging is even opened.

    Packaging that not only protects your product but brings your brand to life, turning every unboxing into an intentional, memorable moment.

    What We Offer:

    • Product Boxes - structured, stylish, shelf-ready branding (e.g. candle boxes, skincare cartons)

    • Labels - clean, cohesive details that elevate any product (e.g. jar labels, beer labels)

    • Stickers & Seals - small touches that add big personality (e.g. logo stickers, envelope seals)

    • Bags - branded carriers for a memorable take-home moment (e.g. retail paper bags, gift bags)

    • Sleeves & Wraps - simple, smart ways to brand without the bulk (e.g. bakery sleeves, product bands)

    • Inserts & Cards - thoughtful additions that inform, delight, or upsell (e.g. thank-you cards, care cards)

    • Tissue & Wrap - subtle, premium touches inside the package (e.g. custom tissue, branded Wrap)

    • Postal Boxes - durable, beautifully branded delivery from door to door (e.g. e-commerce mailers, subscription boxes)

Can’t see what your looking for? Enquire anyway! We might just be able to make it happen.

Our Design Process

Dream…

Share Your Vision

Spotted a package that feels like the perfect fit? Fill out our enquiry form and tell us all about your business, your vision, and where you’d love your brand to go. We’ll review your details and get the ball rolling.

Define…

Strategy & Direction

If we’re a great match, we’ll book in a kick-off call to dive into the heart of your brand. We’ll discuss goals, audience, inspiration, and the exciting ideas that make your business uniquely you.

Design…

Creative Direction

With creative direction approved, the design magic begins. We’ll craft your brand with intention and personality, sharing concepts and gathering your feedback along the way to ensure everything feels just right.

Launch…

Go Live With Confidence

Once you’re 100% in love with your new brand, you’ll receive your full suite of files and assets, beautifully packaged and ready to use. It’s time to show up confidently and let your brand thrive.

Who We Work With

We support small, independent, and ethical businesses that care about people and purpose. Our ideal clients include start-ups, e-commerce shops, lifestyle brands, creative makers, community-focused businesses, and any brand that wants design with personality and meaning.

If you are looking for a studio that understands the world of small businesses, we are a perfect fit. We choose to work with clients who value inclusivity, sustainability, and honesty, and we love collaborating with people who are passionate about their work.

Brand identity design illustration representing Moxie Muse Design branding studio in Exeter.

If you think we are a good match, explore our brand identity design services to learn more about what we offer.

Meet Millie & Molly

Brand identity designers at Moxie Muse Design branding studio in Exeter.

Hey!

Meet Molly and Millie, the creatives behind Moxie Muse Design, a women-owned branding studio specialising in thoughtful, personality-led brand design. What started as a shared love for intentional branding grew into a studio dedicated to helping small businesses show up with clarity and confidence. We believe great design should feel personal, purposeful, and full of character, just like the people behind the brands we work with. 

Our Story

Kind Words from Our Clients

  • I used Moxie Muse for my small coffee shop and they did not disappoint! Millie and Molly were so helpful in making my ideas come to life and were extremely attentive to make sure I was 100% happy with my branding. I have also been back in touch with them to help with smaller bits like event posters which they also smashed and I’m massively happy with!

    — Keith Strong (Coastal Coffee)

Ready to Bring Your Brand to Life

Contact us to start your project or request a free consultation. We would love to hear your ideas and help you take your brand forward.

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